This comprehensive checklist covers 115 key SEO ranking factors across Content, On-Page, Off-Page, Technical, User Experience, and Local SEO categories. Prioritized by importance, it’s your go-to guide for optimizing your website to achieve higher search engine rankings and improved visibility. Whether you’re focusing on content quality, backlink strategies, or technical aspects, this checklist ensures you don’t miss any critical steps in your SEO journey.
| Topic | Ranking Factor | Priority |
| On-Page SEO | Content Quality | High |
| Content Relevance | High | |
| Keyword Usage | High | |
| Semantic Keywords | High | |
| Content Length | High | |
| Title Tag | High | |
| H1 Tag | High | |
| Schema Markup | High | |
| Internal Linking | High | |
| Content Structure | High | |
| Mobile Friendliness | High | |
| Page Speed | High | |
| Content Freshness | Medium | |
| Content Readability | Medium | |
| Content Uniqueness | Medium | |
| Alt Text | Medium | |
| URL Structure | Medium | |
| Breadcrumb Navigation | Medium | |
| HTTPS/SSL Security | Medium | |
| Canonical Tags | Medium | |
| Image Optimization | Medium | |
| Content-to-Code Ratio | Medium | |
| Multimedia Elements | Medium | |
| Outbound Links | Low | |
| E-A-T (Expertise, Authoritativeness, Trustworthiness) | Low | |
| Content Accuracy | Low | |
| Duplicate Content | Low | |
| User Experience (UX) | Low | |
| Core Web Vitals | Low | |
| Off-Page SEO | Backlink Quality | High |
| Backlink Quantity | High | |
| Link Diversity | High | |
| Domain Authority | High | |
| Page Authority | High | |
| Guest Blogging | Medium | |
| Brand Mentions | Medium | |
| Unlinked Mentions | Medium | |
| Social Signals | Medium | |
| Niche Relevance of Backlinks | Medium | |
| Anchor Text Diversity | Low | |
| Link Building Speed | Low | |
| Negative SEO Protection | Low | |
| Citation Flow | Low | |
| Trust Flow | Low | |
| Technical SEO | XML Sitemap | High |
| Robots.txt | High | |
| Site Architecture | High | |
| 301 Redirects | High | |
| 404 Errors | High | |
| Server Response Time | High | |
| Crawl Budget | Medium | |
| Canonicalization | Medium | |
| Indexing | Medium | |
| Pagination | Medium | |
| JavaScript Rendering | Low | |
| HTTP/2 Implementation | Low | |
| Lazy Loading | Low | |
| AMP (Accelerated Mobile Pages) | Low | |
| CDN Usage | Low | |
| DNS Speed Optimization | Low | |
| User Experience (UX) | Click-Through Rate (CTR) | High |
| Bounce Rate | High | |
| Dwell Time | High | |
| Mobile Usability | High | |
| User Engagement | Medium | |
| Accessibility | Medium | |
| Pogo-Sticking | Medium | |
| Interactive Design | Low | |
| Navigation Ease | Low | |
| Heatmap Analysis | Low | |
| Session Recording Analysis | Low | |
| A/B Testing for UX | Low | |
| Local SEO | Google My Business | High |
| NAP Consistency (Name, Address, Phone Number) | High | |
| Local Reviews | High | |
| Local Backlinks | High | |
| Citations in Local Directories | Medium | |
| Geo-Targeted Keywords | Medium | |
| Localized Content | Medium | |
| Google Maps Optimization | Medium | |
| Location Pages on Website | Low | |
| Participation in Local Events | Low | |
| Localized Social Media Engagement | Low | |
| Algorithm Adaptation | Google Penalties | High |
| Adaptation to Algorithm Updates | High | |
| Site Monitoring for Algorithm Changes | Medium | |
| Manual Actions Recovery | Low | |
| Algorithm Pattern Analysis | Low | |
| Additional Factors | HTTPS Usage | High |
| Social Proof | Medium | |
| Content Syndication | Medium | |
| Cross-Device Compatibility | Medium | |
| Use of Structured Data | Medium | |
| Influencer Outreach | Low | |
| Voice Search Optimization | Low | |
| Image Search Optimization | Low | |
| Video SEO | Low | |
| Podcast Optimization | Low | |
| Online PR (Public Relations) | Low | |
| Guest Post Outreach | Low | |
| Content Promotion | Low | |
| Content | Content Quality | High |
| Content Relevance | High | |
| Keyword Usage | High | |
| Semantic Keywords | High | |
| Content Length | High | |
| Content Freshness | High | |
| Internal Linking | High | |
| Content Readability | Medium | |
| E-A-T (Expertise, Authoritativeness, Trustworthiness) | Medium | |
| Content Accuracy | Medium | |
| Content Structure | Medium | |
| Content Uniqueness | Medium | |
| Multimedia Elements | Medium | |
| Outbound Links | Low | |
| Duplicate Content | Low |
